FSBO:FIVE Tips to optimize your propertys Market Value When You Sell and net proceeds
1) First, do your research homework. Seek out the local market conditions similar to your property in your immediate neighborhood. Depending on your area, there may be better/worse times to sell. Once youve decided to sell, there are three different levels of service that you may want to consider:
- Sell the home yourself (FSBO) For Sale by Owner !
- List your with a Discount / Flat fee broker like Agent San Francisco in San Francisco
- Utilize a full service real estate agent/brokerage with no less the 5-10 years full time experience in your local real estate market and economy.
If you are and astute and inclined to sell the home yourself, note that you will bear the responsibility for marketing your property, along with full legal disclosures, inspections, appraisals and the like. Any legal actions by the buyers will be yours to deal with in a FSBO. You should be very comfortable with real estate related documents, and comfortable with the legal implications resulting from the transaction. Whats more important is that you need to devote much time to showing your home, listing it and marketing it to the right qualified buyers.
You can also select to use a discount or flat fee broker, who will assist you to sell your property. Depending on the broker you select, you may be able to get some assistance with marketing, open houses, disclosures, title/escrow, etc. Understand that you understand exactly what services you are willing to pay. Understand what services are covered under each pricing plan. Inquire if your listing will be posted on the website, what signage will be available to you; find out if you are posting the home to the respective MLS (multiple listings service) in your area. Each broker is different, so make sure to get references from former clients. Each city has its own legality when it comes to marketing your property to the public. If will market your property to the largest pool of possible buyers, list your property with a full-service real estate broker/firm. Before you pick up the phonebook or check that postcard you received in the mail, make sure to take the time to interview more than one agent/agency. Try your Social media and friends to market your listing and sale as well.
Find out if they are a licensed real estate broker/agent or realtor, a realtor is a member of the NATIONAL ASSOCIATION OF REALTORS, a trade organization of nearly 1 million members nationwide. Members of NAR subscribe to a stringent code of ethics to guarantee the highest level of service and integrity. You may also want to know if they have any special REALTOR¨ designations, such as GRI and CRS, which require that real estate professionals take additional specialized real estate training. In addition to qualifications, you should check references of the agent. Make sure to speak with former clients to see if the agent is responsive and is available to keep you up-to-date with progress. You need to have direct contact with your agent, so you will need to be as comfortable as possible. The agent handling your listing should:
- A specific and detailed marketing plan for your house, including online and offline marketing
- Should prepare a Comparative Market Analysis (CMA) of properties in your area that have sold, as well as properties currently listed
- Should help you determine the best selling price for your house
- Will Advice on suggested home improvements.
- In the time that your house is on the market, potential buyers will make appointments to view your home, along with the planned open-houses that you or your agent may schedule. Evaluate the house as if you are seeing it for the first time. The buyers need to envision themselves living in the home, so take care to present the property in its best light. Put the shoe on you foot and in the position of a potential buyer and view the property starting at the front, itemizing the most cost-effective enhancements to make.
2) Fix and clean up as much as possible. Paint the walls (neutral colors are best) or spruce up wallpaper. repair or replace old flooring and worn carpets. Visually check and repair damaged or unsightly caulking in the tubs and showers. Hire a cleaning service. Show and display your best linens, towels, and shower curtains. Make up beds, and put fresh flower arrangements on the table. There should be no offensive odors in the house. The odor of your home in an open home or when a potential buyer visits is the first thing buyers notice, and often a permanent turnoff and will produce few offers.
3) Make your house their new and fresh home. Light and airy. Pack into boxes and storage small appliances and other items that might be sitting on countertops or tables throughout the house. You want buyers to visualize the space in each room, so it is best to remove as many smaller items as possible. Store and remove personal items, pictures and items to present clear shelves, book cases and walls. Clear and move excess furniture to make rooms more spacious. Replace heavy curtains with sheer ones that let in more light. Fix, clean and organize the closets. If you must, store boxes in an out of the way location. You may also want to rent a temporary storage unit, to allow you to de-clutter every part of the house.
4) What about the outside back and front yard? Dont forget the outside! The right exterior paint, landscaping can enhance the curb appeal of a home. Kill and eliminate weeds, patch bare spots, fertilize and water. Take a good look and trim the shrubbery-Bushes that have grown to cover windows should be pruned to let sun and light into the home. Have your gardener take a look and help clean up the foliage that looks overgrown. Shovel and fill in bare spots with small shrubs and colorful, fast growing annuals, such as impatiens and petunias. Flowers speak a thousand words. a few well-placed flower pots by the front door can be very inviting. Today’s buyers want low maintenance. Your goal should be a beautifully maintained yard that looks easy to care for.
5) Allow your agent/representative to show your home after all the steps have been followed, so buyers dont want to offend current owners, so they may be more hesitant to consider your home if you are present for open-house events. Be flexible about showings. Its often disruptive to have a house ready to show on the spur of the moment, but the more often someone can see your home, the sooner youll find a seller. Hector Omar Aldana Agent San Francisco
Hector Aldana Real Estate Agent Broker San Francisco SF. 415-796-0086
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